I'm Katy

Yoon

– I’m Katy Yoon, a multidisciplinary designer based in Los Angeles, and I’m passionate about creating designs that are both thoughtful and impactful. I love blending clarity, functionality, and emotional resonance in everything I do. Grounded in my faith and shaped by my role as a mother of two, I approach design with a sense of purpose—crafting meaningful experiences that connect authentically and leave a lasting impression.
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With extensive experience across UI/UX design, branding, motion graphics, and product design, I take a holistic approach to each project. I seamlessly combine the roles of creative director, UX designer, and visual communicator, ensuring that every design decision aligns with both aesthetic beauty and practical utility.
Drawing inspiration from my Korean heritage, Christian faith, and love for nature,
I infuse my work with a deep sense of meaning and purpose.
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These days, I’m enjoying exploring AI in design and running my image collection site, JKlay.webflow.io.
Feel free to check out some of my earlier work at katyoon.com.

I’m dedicated to mentorship and collaboration, always striving to inspire and support other designers while delivering work that is innovative and lasting.
My mission is to create designs that stand the test of time, evolving with the needs of my clients and leaving a lasting impact on their audiences.
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I believe that great design is a delicate balance between clarity and playfulness—a reflection of both functionality and emotional connection. At the heart of my work is a pursuit of simplicity and balance, creating visuals that not only serve a purpose but also inspire joy.

Clarity & Balance

Every design starts with a foundation of clarity. My goal is to strip away the unnecessary and find the perfect balance between form and function. By focusing on clean, thoughtful designs, I create experiences that feel intuitive and effortless.

Innovation & Fresh Starts

I embrace each project as an opportunity for renewal. While my designs are rooted in timeless principles, I’m always exploring new ideas and pushing creative boundaries. This blend of the old and the new allows me to deliver solutions that feel both fresh and enduring.

Durability & Adaptability

My designs are created to last. I focus on creating work that is not only visually compelling but also flexible enough to evolve with changing trends and client needs. This ensures that my designs remain relevant and functional over time.

Whimsical Joy & Insight

I believe that design should evoke emotion. By incorporating a sense of childlike wonder and joy into my work, I create experiences that feel personal and inviting. Paired with thoughtful reflection, my designs are both playful and deeply connected to the client’s story.